Updated At: 08/21/2023
What is MarketPlan?
MarketPlan is your all-in-one marketing platform designed to assist you in planning, implementing, and optimizing your entire marketing strategy. This comprehensive tool enables you to map your campaigns, collaborate with your team, project costs and revenues, and analyze real-time data, all in a single place.
Designed to work at every stage of your marketing journey, MarketPlan offers functionalities that are practical, interactive, and efficient in nature. Whether you need to connect different parts of your marketing operations or keep track of your live campaigns, the platform streamlines processes and improves communication within your team.
The platform is more than just a tool; it is an ally in your marketing endeavors. It is a comprehensive suite equipped with more than 10 marketing mini apps, all of which are designed to boost your productivity and accelerate your marketing success. The platform is trusted and utilized by thousands of agencies, marketing teams, and entrepreneurs around the globe.
How to Use MarketPlan: Step-by-Step Guide to Accessing the Tool
In order to make the most out of MarketPlan, you must understand how to maneuver through its various features and functionalities. This step-by-step guide will provide you with the details.
- First, sign up for an account on the official website. You may opt for the free account to explore the services before making a commitment.
- After creating an account, log in to access your dashboard. Here, you can organize and manage your campaigns, team collaboration efforts, cost and sales forecasts, and analytics.
- Use the 'Map Campaigns' feature to draw a clear path for your marketing strategy. Here, each element of your campaign can be connected, allowing for better organization and planning.
- To collaborate with your team, utilize the 'Team Collaboration' function. You can assign tasks, chat, file share, and update to-do lists in real time.
- Make use of the 'Run Projections' tool to estimate your future ad expenses and understand your campaign's potential. With this feature, you can project your CPC, total ad spend, visitor count, lead generation, sales, and conversion rates.
- To track the progress and efficacy of your ongoing campaigns, use the 'Live Analytics' feature. It offers real-time updates about your campaigns.
Marketplan Use Cases
MarketPlan is designed to be versatile and is therefore used across a wide range of niches. Whether it's agencies that need to visualize their campaign efforts, marketing teams that want to synergize their workflow, or entrepreneurs aiming to maximize their ROI, everyone has a place on this platform.
Agencies use the platform to add value to their client offerings, pitch to prospects, and provide live reporting. The intuitive design and functionality make it an excellent tool for agile project management, helping teams to scale their efforts confidently.
Marketing teams find value in the consolidated nature of MarketPlan. The platform acts as a hub for several marketing tools, eliminating the need for juggling various apps and platforms. This results in more efficient communication within teams and an overall streamlined workflow.
Entrepreneurs use MarketPlan to plan and implement business decisions confidently. The platform's projections tool enables them to comprehend their campaign potential beforehand, which translates into better, data-driven marketing decisions.