What is Lumen5?
Lumen5 is a revolutionary web-based platform designed to assist marketers, publishers, and brands to create captivating video content with ease and efficiency. It's strategically constructed to give non-technical users the ability to produce professional-quality videos, often described as the video-making counterpart of PowerPoint, due to its simplicity and user-friendly interface.
This innovative platform encompasses an AI-driven engine that is programmed to repurpose marketing material, such as transforming blog posts into video content or turning Zoom recordings into engaging clips. The artificial intelligence aspect eliminates the intricacy generally associated with video creation, making Lumen5 a favored tool among creative marketing professionals.
In addition to the cutting-edge AI, Lumen5 also provides an extensive library of customizable templates specifically designed to support you in crafting consistent and effective communication, without blowing your budget or consuming your time. Moreover, the availability of a plethora of images, video footage, and music caters to the creation of videos that drive engagement on your social media posts.
How to Use Lumen5: Step-by-Step Guide to Accessing the Tool
- Sign up to Lumen5 using your email address or your preferred social media account.
- Once logged in, click on 'Create New Video' on the dashboard.
- Select your preferred template or start from scratch. Input your blog post or script, or select from the given categories.
- Customize your video by adding, rearranging or editing scene content. You may add texts, icons, GIFs or images as per your requirement.
- Select a music track from Lumen5's extensive library to enhance the entertainment and engagement level of your video.
- Once content with the final result, hit the 'Publish' button on the upper right corner. Your video is now ready to be shared across all platforms.
Lumen5 Use Cases
Lumen5 is used globally by over a million companies, across various industries. Here are a few notable use cases:
- Transforming blog content to video: Many content marketers utilize Lumen5 to transform their written blog posts into interactive and engaging video content that can drive increased engagement on their website or social media channels.
- Creating promotional videos: Brands and businesses can harness Lumen5 to create professional-grade promotional videos efficiently and affordably. These videos could unveil a new product, feature a testimonial or announce a sale.
- Internal communication: Lumen5 is also used by many companies for creating internal communication videos. Be it for training purposes, introducing a new policy or sharing a success story, Lumen5's tool simplifies the creation of interactive videos for effective internal communication.