What is Affable.ai?
Affable.ai is a dynamic, fast-growing company that operates within the influencer marketing ecosystem. The platform offers an end-to-end service designed to facilitate and enhance influencer marketing campaigns for a broad range of organisations including enterprise brands, agencies, direct-to-consumer e-commerce brands, and PR agencies. Committed to driving value, Affable.ai utilizes powerful AI technology to enable users to effectively and efficiently execute influencer marketing strategies.
One of the core features provided by Affable.ai is the ability for users to discover and analyze influencers, diving into audience demographics and verifying the authenticity of follower lists to ensure the best possible fit for their campaigns. The platform's advanced search filters coupled with its extensive influencer data points for any country and niche category, provides a robust tool to filter out influencers that align precisely with your campaign strategy.
The platform also promises to boost clients' PR campaigns by leveraging the power of influencer marketing, helping Shopify brands engage influencers on a large scale. With Affable.ai, companies can manage, track, and measure influencer campaigns, monitor competitor influencer posts, and ensure brand-safe influencer marketing. These features make Affable.ai an invaluable tool in today's highly digital, influencer-driven marketing environment.
How to Use Affable.ai: Step-by-Step Guide to Accessing the Tool
Using Affable.ai is simple and straightforward, designed to streamline and optimize your influencer marketing campaign management. The process begins with finding influencers through the platform's advanced search functionalities. Filtering by country, niche category, and brand affinity allows users to discover the most relevant, authentic, and effective influencers for their marketing strategies.
Once influencers have been identified, the platform provides an in-build CRM system for tracking and managing influencer conversations all in one place. Affable.ai also offers customisable, white-labelled landing pages, providing a platform for inviting influencers to participate in marketing campaigns. The platform also supports email interaction with influencers, keeping all campaign-related communication in one place.
With influencers onboard and campaigns underway, it's crucial to keep track of your campaigns in real-time. Affable.ai provides a dashboard where all influencer-generated content can be viewed as it's posted. The platform is also designed to automatically track stories without requiring any authentication from the influencers themselves.
Finally, measuring the performance of the influencer marketing campaigns is a key part of the process. Affable.ai provides tools to create custom reports, giving insights and analytics about campaign reach and engagement at a glance. It can measure the visits and sales driven by your campaigns, as well as analyse the sentiment of comments on influencer posts.
Affable.ai Use Cases
Whether you're an enterprise brand building global teams or a D2C e-commerce brand looking to manage and measure influencer-led sales, Affable.ai has powerful use cases across the spectrum.
- Enterprise Brands: It serves as an all-in-one influencer marketing platform, crafted for global teams to kickstart, manage and measure performance of influencer campaigns.
- Agencies: Affable.ai equips agencies with data-driven insights and tools to augment client campaigns and provide accurate reporting. It helps in keeping all campaign related communication efficiently organized in a single platform.
- E-Commerce Brands: For these brands, Affable.ai seamlessly manages gifting and measures influencer-led sales, contributing to specific e-commerce goals and objectives.
- PR Agencies: It powers PR campaigns by leveraging the reach and influence of relevant personalities online, further amplifying campaign success and PR initiatives.
Thus, Affable.ai is a versatile tool with real-world applications for marketers across multiple industries and business types, investing powerfully in influencer marketing.
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